Advocacy

Advocacy Journalism

The term advocacy journalism describes the use of journalism techniques to promote a specific political or social cause. The term is potentially meaningful only in opposition to a category of journalism that does not engage in advocacy, so-called objective journalism . This distinction tends to be a focus of attention in the United States, especially

Media Advocacy in Health Communication

Media advocacy is the strategic use of mass media to support community organizing and to advance public policy that improves health. The purpose of media advocacy is to put pressure on policymakers by setting the agenda and shaping debate to include policy solutions in news coverage of health issues. Media advocacy equips people to become