Exposure

Exposure to Radio

Radio is the medium with the highest relevance for media users in daily life – at least with respect to the amount of exposure time. In western industrialized countries, people listen to radio for about three hours each day, with about 80 percent of daily reach (Table 1). Radio consumption has decreased massively since the

Exposure To Print Media

The term “print media” can be defined in different ways. In its broadest sense the term is used for a whole range of publications that can be subdivided into two main categories in terms of their format and content: media published at regular intervals such as newspapers and magazines, and media for one-time publication such

Addiction and Exposure

For many people the concept of addiction involves the ingestion of a drug. However, there is now a growing movement that views a number of behaviors as potentially addictive, including some that do not involve the ingestion of a drug, such as gambling, sex, and exercise (Orford 2001; Griffiths 2005). Increasing research into behavioral addictions

Exposure to Communication Content

“Exposure to communication content” describes one of the most recent areas of specialization within the communication discipline. It is located at the intersection of media effects research and audience research, two academic traditions that have remained relatively separate. Over the past half a century, the well-established tradition of media effects research has revealed a rather

Mere Exposure Effect

Mere Exposure Effect Definition The mere exposure effect describes the phenomenon that simply encountering a stimulus repeatedly somehow makes one like it more. Perhaps the stimulus is a painting on the wall, a melody on a radio, or a face of a person you pass by every day—somehow all these stimuli tend to “grow on

Lead Exposure

Lead exposure poses a persistent threat to the cognitive and behavioral development of children, with profound implications for the field of school psychology. This article provides an examination of lead exposure, encompassing its historical context, cognitive and behavioral effects, and the crucial role of school psychologists in identifying and addressing this public health concern. Drawing

Exposure Time

When assessing the potential of an eyewitness, among the first things an investigator has to decide is whether or not the witness had an opportunity to observe what took place for a sufficient time. The decision is likely to be influenced by a witness’s assessment of the length and quality of exposure to a perpetrator’s

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