In 1959, sociologist Erving Goffman published The presentation of self in everyday life. The heuristic value of the concepts he introduced in that volume have been wide-ranging, particularly in the field of communication with its focus on the ways that communication is used to establish and maintain relationships. Human desire for contact and companionship require
Self-presentation, also referred to as impression motivation, is the process whereby individuals attempt to monitor and control how other people perceive them—that is, they attempt to portray a specific image (or impression) to others. In general, people try to present truthful images of themselves to others. However, in any specific situation, they may choose to
Self-Presentation Definition Self-presentation refers to how people attempt to present themselves to control or shape how others (called the audience) view them. It involves expressing oneself and behaving in ways that create a desired impression. Self-presentation is part of a broader set of behaviors called impression management. Impression management refers to the controlled presentation of
Self-presentation, also referred to as impression motivation, is the process whereby individuals attempt to monitor and control how other people perceive them—that is, they attempt to portray a specific image (or impression) to others. In general, people try to present truthful images of themselves to others. However, in any specific situation, they may choose to