Beginning as a producer of unique nail enamels, Charles Revson (1906–75) founded a mass production cosmetics firm that he built into an international corporation. Revson was known for his creativity and perfectionism. The Revlon Company modernized cosmetics advertising techniques, and was an early practitioner of the color story. Early Career Born in Boston, Revson was
Helena Rubinstein, a female pioneer in the cosmetics industry, made her reputation based on face creams. Rubinstein’s glamorous public persona and her own natural complexion were her best advertising for women’s beauty routines. Like her rival, Elizabeth Arden, she became known as a groundbreaking cosmetics entrepreneur, philanthropist, and prominent international businesswoman. Early Years and Immigration
Founded in 1964 with one store in New Orleans, Sally’s Beauty Supply has grown to be the world’s largest retailer of professional beauty supplies. Specializing in well-known as well as hard to find products, Sally’s carries over 6,000 products for hair, skin, and nails and are available to retail customers and salon professionals in over
As a hairdresser, Vidal Sassoon promoted a belief that the structure of the cut should provide the style; this led to the development of his signature wash-and-go geometric cuts of the 1960s. Though all his cuts are visually distinct, he is most often associated with the 5-point cut, a short geometric cut with one point
Seventeen magazine, for teen girls, was first published in 1944. Publisher Walter Annenberg and Seventeen’s first editor Helen Valentine created a magazine that has now become the queen of the teenage magazine market stand. This service magazine for young women was the first of its kind in the United States. Since the inception of Seventeen
Men’s skincare, like all aspects of male grooming, has a long and complicated history. In the ancient Egyptian world, men practiced a beauty and health regimen that included the application of skin conditioners and moisturizers. Cosmetics, especially those intended to protect, shadow, and enhance the appearance of the eyes, were also routinely used in life
Nail art refers to decorative embellishments of fingernails, while nail art fashion includes designs, paintings on nails, and the length of fingernails. This tradition of decorative embellishments of female fingernails has lasted for over 6,000 years in one form or another. As foot binding and the desire for diminutive feet originated among elites and initially
Nail salons are beauty service establishments that offer nail care services such as manicures and pedicures, services once relegated to beauty salons and some barbershops. Today, nail salons also offer hand, foot, and back massages. Some nail salons provide skin care and/or waxing services, and some nail techs specialize in elaborate variations of nail art.
Organic trends and products within the beauty industry are produced according to organic standards: using ingredients derived from organically grown, natural botanicals. This is a growing trend in the beauty industry, with many beauty companies promoting a link between natural beauty and environmental health. Principles Organic products are those that use production methods and include
Packaging is an essential component of product design and marketing, and integral to the advertising and distribution of consumer goods. In the beauty industry, packaging is highly important as a function of cosmetic products and the use of products on a regular basis by consumers. Many cosmetic products integrate packaging as a tool for storage