A core responsibility of communicators in public relations is to manage issues. Public relations holds the substantial moral responsibility of defining issues, communicating about those issues with publics and the media, and working to prevent and resolve problems between organizations and publics. This weighty responsibility includes deciding what concepts are related or unrelated to an
Evaluation is a management tool that allows the user to establish whether a project or campaign has had its intended effect. Effective evaluation is at the center of any public relations effort and should be a basic element of any planned public relations action. In reality, however, evaluation is often overlooked or not undertaken for
However old the practice of public relations is (Heath 2005a), in the identity we know today it became a serious professional practice in the latter part of the nineteenth century in the USA and in other democratized parts of the world, especially in Europe. Its emergence paralleled the development of mass production society, as a
The coach–athlete relationship is a unique interpersonal relationship characterized by mutually and interconnected thoughts, feelings, and emotions between an athlete and a coach. There are different types of coach–athlete relationships, including traditional coach–athlete dyads (the coach and athlete are not related in any way other than their coaching relationship), married coach– athlete dyads, and family
Intergroup relations involve the feelings, evaluations, beliefs, and behaviors that groups and their members have toward another group and its members. Negative intergroup relations typically involve prejudice (negative feelings and evaluations), stereotypes (beliefs about groups and their members), and discrimination (unfair treatment). However, intergroup bias does not necessarily require negative orientations. Bias may reflect unusually
Viewing the Hawthorne Studies as the linchpin that connected scientific management to new thinking and practice, the human relations movement is the result. This entry approaches the human relations movement from three vantage points: Genesis and growth of the movement Key concepts and practices of the human relations movement Role of the movement in shaping
Social psychological research on intergroup relations concerns the perceptions, attitudes, and behaviors humans express when they think of themselves and others as members of social groups. All humans belong to many different types of social groups, ranging from smaller groupings of people (such as one’s circles of friends) to larger social categories (such as gender
Social Relations Model Definition The social relations model is a theoretical and statistical approach to studying how people perceive others. Although investigations of person perception have a long history in social psychology, early methodological approaches relied on research participants reporting their perceptions of fictitious others who were described in brief stories. The social relations model